Real life works of art.

( Branding, Social Media & Art Direction )

year

2025

LOCATION

Byron Bay, Australia

Branding image for a meditation and yoga space named UMA by Anne Durham based in Byron Bay, featuring the UMA logo and floral background.
Branding image for a meditation and yoga space named UMA by Anne Durham based in Byron Bay, featuring the UMA logo and floral background.
Branding showcase for a meditation and yoga space named UMA by Anne Durham based in Byron Bay, featuring the UMA logo, typography and colours.
Branding showcase for a meditation and yoga space named UMA by Anne Durham based in Byron Bay, featuring the UMA logo, typography and colours.

Project Description

Introducing UMA, a bold expression of the feminine. Created to rise above the noise, UMA moves beyond minimalist conventions with a vibrant, immersive identity grounded in ancient wisdom and feminine vitality. We shaped a brand that honours timeless teachings while empowering modern women to realise their highest potential.
We led brand strategy, naming, visual identity, illustration, and art direction.

UMA Website / UMA Instagram

Branding image for a meditation and yoga space named UMA by Anne Durham based in Byron Bay, featuring the UMA logo and a beautiful model.
Branding image for a meditation and yoga space named UMA by Anne Durham based in Byron Bay, featuring the UMA logo and a beautiful model.
Branding typography palette for a meditation and yoga space named UMA by Anne Durham based in Byron Bay, featuring the UMA logo and floral background.
Branding typography palette for a meditation and yoga space named UMA by Anne Durham based in Byron Bay, featuring the UMA logo and floral background.
Branding image of social media stories and templates for meditation and yoga space named UMA by Anne Durham based in Byron Bay, featuring the logo, imagery and the brand illustrations.
Web design mock up of a MacBook for a meditation and yoga space named UMA by Anne Durham based in Byron Bay featuring a woman with pearls and the brand logo
Web design mock up of a MacBook for a meditation and yoga space named UMA by Anne Durham based in Byron Bay featuring a woman with pearls and the brand logo
Branding showcase for a meditation and yoga space named UMA by Anne Durham based in Byron Bay, featuring the UMA logo, typography and colours.
Branding showcase for a meditation and yoga space named UMA by Anne Durham based in Byron Bay, featuring the UMA logo, typography and colours.
Branding image for a meditation and yoga space named UMA by Anne Durham based in Byron Bay, featuring the UMA logo and floral background.
Branding image for a meditation and yoga space named UMA by Anne Durham based in Byron Bay, featuring the UMA logo palette
Branding image for a meditation and yoga space named UMA by Anne Durham based in Byron Bay, featuring the UMA logo palette
Branding image for a meditation and yoga space named UMA by Anne Durham based in Byron Bay, featuring the UMA logo palette
Branding image for a meditation and yoga space named UMA by Anne Durham based in Byron Bay, featuring the UMA logo and a beautiful model on a digital mock up.
Branding image for a meditation and yoga space named UMA by Anne Durham based in Byron Bay, featuring the UMA logo and a beautiful model on a digital mock up.

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Let’s Create Something Together

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Let’s Create Something Together

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